Here’s a story about an IT services company named Turning Technologies in Youngstown, Ohio. This company has produced significant growth on growth by creating a business model that works!
Turning Technologies develops hardware and software designed to allow remote audience response and gather audience feedback data during presentations. Clients include companies in the professional and educational markets.
Here’s a summary of the 5 things that are the keys to their growth:
1. Innovation
Turning Technologies adopted an agile approach that allows them to respond to a dynamic marketplace with emerging needs.
2. Culture
Turning Technologies created a motivated workforce by designing a culture that empowers employees and allows them to have a stake in company success.
3. Industry Research
Turning Technologies studies the industry through standard research and by speaking to customers, employees, vendors and experts daily. This research provides insight that may otherwise not be heard during product development.
4. Mission
Turning Technologies consistently strives to be not only the industry leader with cutting-edge products, but also to offer hands-down the best customer service experience.
5. Lead Generation
Turning Technologies existing customer base is their strongest asset, they have an amazing group of users who speak highly of their products and continually provide referrals.
Congratulations to Mike Broderick and all the folks at Turning Technologies on their 46% growth rate over the last three years!
I grow increasingly weary of the doom and gloom in the business world, and I want to share more stories like this. Do you know about a company that has overcome business problems to deliver significant growth on growth like TurningTechnologies? Let me know about growth strategies that are making a difference, and I will pass along the success story.
Kurt Sima VP/Sr. Consultant at the Center for Sales Strategy
kurtsima@csscenter.com 740-405-2960
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